On October 5, 2024, ITI Corporation officially launched the OSHI POSTER, a photo-print digital signage system equipped with cutting-edge XR technology. This innovative digital signage offers users an immersive experience by allowing them to take realistic photos with anime characters or idols, creating a unique and engaging experience.
No Background Screen Required: Achieving High-Quality Real-Time Compositing
Traditional real-time compositing required a background screen, but the OSHI POSTER eliminates this need by utilizing the latest XR technology. This allows for seamless, high-quality real-time compositing, enabling users to take photos or videos with characters or idols as if they were truly standing beside them.
OSHI POSTER employs 3D depth recognition technology and content layering, allowing users to move freely between the layers of characters and backgrounds. Furthermore, realistic shadows around and beneath the user enhance the sense of immersion, providing an even more lifelike experience.
This technology creates a one-of-a-kind experience, offering fans the opportunity to feel as if they are sharing a special moment with their favorite characters or idols, something previously unattainable with traditional photo signage.
In addition to anime characters and idols, OSHI POSTER can be used for commemorative photos with scenic backgrounds or local mascots at travel destinations. Users can print the photos and take them home as physical souvenirs, preserving memories. With its large display and built-in speakers, OSHI POSTER can also serve as digital signage in commercial facilities or tourist locations. As a new marketing tool utilizing XR technology, OSHI POSTER is poised to expand across Japan, bringing innovative experiences to various venues.
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